Source: Lululemon Lululemon is one of the hottest fitness brands in the market today. Ask someone why she spent just short of $100 for a pair of yoga pants, and you might get a lecture on the superior quality of Lululemon’s products. That’s the kind of brand loyalty sought after ...
The 21 year old Lululemon, which made a strategic decision to bet on the men's clothing market 6 years ago, is shocking. Most people, including investors and Wall Street industry analysts, are not optimistic about Lululemon's plan, which is an adventure and blindness in the field where br...
The shift away from backyard music is consistent with broader trends. Austin is a music city that’s becoming a technology hub. But as you move through town, you’ll see the slogan “Live music capital of the world” is still up there. Austin is home to SXSW15(one of the world’s b...
For example, if you get a glimpse of this iconic red and white logo, whether you workout or not, you’d automatically recognize it as the athletic apparel company, Lululemon. You might be more of a Nike kind of person, but you’d still instantly know the brand. That is why brand re...
The re opening of the slogan "anything is possible" and the return of Lining's entrepreneur spirit have given Li Ning Co more strength and weight. Perhaps, just like Starbucks's Schultz, DELL's Michael and DELL's return, Lining is also saving the star company. ...