Let’s face it — technology has completely changed how we interact with businesses. Remember the days when you had to wait on hold forever to get help? Thanks to tools like live chat and chatbots, that’s quickly becoming a thing of the past. Technology is making customer service faster...
Think about it this way: by using social media monitoring, you can understand whether your customers like the shoes you sold them, while listening helps you understand what kind of shoes people like, how and when they buy them, and so on. Social media analytics reports based on monitoring c...
The Washington Post began its Reddit account in 2017 (the first publishing company to make one), and since then, they have built an active and engaged community of followers. This is a hugely interesting space which can be grown by working with influencers known by your audience, or the ...
And generally when you see something like this happen, which is very rare. You know, it’s not about being smart or working hard. No, they’ve tapped into something far more powerful that is launching them upwards. So that is gonna be the question for today is what did ...
It could be as simple as chiming in on seasonal trends like Dell does by commenting on Starbucks’ Fall flavors. CEOs and public figures You should also monitor mentions of public figures or spokespeople for your brand or a specific campaign. Make sure you’re monitoring conversations around ...
Learn more about McKinsey’sGrowth, Marketing, & Sales Practice, and check out the firm’ssocial-media job opportunitiesif you’re interested in working at McKinsey. Pop quiz Articles referenced: “Generative AI is here: How tools like ChatGPT could change your business,” December 20, 2022,...
Does that sound like you? Don’t worry, you’re not alone. Find out below if you really are a passenger princess — this is a judgement-free zone. Jump to: What is a passenger princess? Passenger princess duties How to be a passenger princess Reddit tips: Helpful things to do as a...
working with Hilary [Duff] — she was so young, she was just so talented, but it was like we didn't know where Hilary was going to go or what she was going to do. She seemed set up for the best though. Her mom was always a very, very strong minded manager for her. And it ...
It only takes one person not liking you to wipe out any sense of your own value. The second is that meeting people takes work. It takes effort, drive and, importantly, self-direction. Those people posting on Reddit about how they met their partners at random places? It’s not that they...
No one in the creator economy is against monetization, but when it’s done at major platform scale, it starts to feel less like business as usual and more like manipulative social engineering. There seems to be a growing reaction to the unpleasant feeling the public is having of being pushed...