As a designer, the ideation phase is your safe space in which to come up with novel, perhaps unconventional, ideas. It doesn’t matter if these ideas turn out to be plausible or not; what’s important is that you venture beyond the obvious, already-been-done solutions. Ideation sessions ...
Ideation is the third phase of the design thinking process, a framework for developing creativeideas. When put together, these are all the stages of the process: 1. Empathize. This phase involves gaining a clear understanding of your customers’ experiences and needs. 2. Define. At this stage...
Defining your objectives is core to what makes design thinking a user-centric approach, and helps you direct your business perspective to serving your clientele rather than reacting to market competition. 3. Ideate In the ideation phase, you imagine creative solutions to the problems you identified...
What If? Ideation offers small business consulting services and business branding. Services include: business development, starting a business, funding, business plans, logos, websites and marketing.
Prototype: This is where the "magic" happens. The goal of this stage is to take the ideas from the ideation phase and start turning them into something tangible that you can put in front of actual users. Test: Now that you’ve built the first iteration of your prototype, this phase is...
, where you validate your ideas by creating a mockup of your final solution. Your solution takes a tangible form to show evidence in this implementation phase of the prototype. It also shows you the limits and limitations of your idea that are left unaccounted for during the ideation phase....
If this turns out to be the case, now’s the time to go back to the drawing board and start over in the ideation phase. This might sound like taking a step back after all that hard work, but the design thinking process is in place to guarantee you end up with the best possible pr...
During ideation, the product team, designers and software engineers brainstorm possible solutions to the problem. It is largely about prioritization and the ordering of ideas and intentions. 4. Prototype This phase brings the idea into the world through the creation of physical models or digital ...
UI design is the craft of designing a digital product’s visual and interactive elements. In other words, it’s about designing what users will see on their screens. To better understand what UI design is, it helps to compare it to user experience (UX) design, which it’s easy to mix...
Design thinking makes customers happier. To keep us from getting carried away with our own interests, design thinking stays firmly user-centric. Every ideation session, experiment, and prototype is rooted in customer needs. By better understanding your audience, you’re more likely toserve a better...