In order for two people to communicate via email, they must first have access to an email program or service. The sender will compose the message using the email program and enter the recipient’s address into the “To:” field. Once this is complete, the sender can send the message, wh...
Email deliverability is a bit more nuanced. This metric tracks how much of your mail made it past filters to land in the inbox rather than the spam folder. When talking about Gmail, the “promotions” or “updates” tab is just as good as the inbox where deliverability is concerned. If ...
Color theory studies how colors are created and how they influence people’s moods. Research shows that colors affect our emotions. For example, red often feels exciting and powerful, green suggests health, and blue is linked to trust and calm. Different color schemes can make people feel dif...
Sydney has been creating content for over 10 years. She has been a writer, content manager and coordinator, editor, and strategist. At Semrush, she’s a blog editor who makes sure each article is as accurate, optimized, and helpful as possible. ...
Hotmail is an email service from Microsoft, while Gmail is owned and operated by Google. Hotmail was one of the earliest webmail services and has become one of the most popular providers in the world, with over 400 million users. Gmail is also a widely-used platform, providing many features...
The visual impact of an email is very important to the consumer opening it. Brands should not be afraid to push the boundaries by varying color formatting, hero image placement (the positioning of best-selling products within a given email), or even the tone and style of written text to di...
Blue is a classic color and very popular too. Blue also has many shades. You can brush your hair strands with some blue hues, and it will undoubtedly create a modern and classy look. Mermaid color Mermaid color is also another option for your hair. If you have black or dark hair color...
Dark mode now works in the reading pane and calendar items. Dark mode changes the default bright background color to a darker color, which is easier on the eyes in low-light environments or if you prefer less bright interfaces. To turn on dark mode, selectSettings ...
Orange is frequently used in marketing campaigns because it stands out from the crowd. People associate orange with bravery, confidence, sociability, and success. Pink If you use the color pink in your marketing, your brand may appear compassionate, sincere, sweet, and sophisticated. Even though...
What is Color Season analysis? Have you ever opened your closet to a rainbow array of colors and thought, well, it’s going to be black pants today? We have all fallen victim to closet color overload, where our clothing feels incapable of being mixed and matched, and just doesn’t even...