You may know the basics of digital marketing or have even set up a campaign. But there are many elements to digital marketing and all of them move at a rapid pace. With the advancement and widespread adoption of artificial intelligence (AI), digital marketing is evolving again. While tools ...
Email marketing is part art and part science. Your emails and digital assets need to be appealing and engaging, but there needs to be a balance between sending too many emails and not sending enough. Video marketing Video is one of the most powerful digital marketing channels available. People...
Below are explanations of four basic types of digital marketing: social media marketing, search engine optimization (SEO), pay per click (PPC), and email marketing. Remember, digital marketing is customizable and easy to change. If a strategy isn’t as successful as you’d like, rethink your...
What is Digital Marketing and How Does It Work?Lesson - 1 Email Marketing: A Complete Step-by-Step GuideLesson - 2 YouTube Keyword Research IdeasLesson - 3 What is Affiliate Marketing and How To Start it?Lesson - 4 What is Google Data Studio and How to Create Report On It?Lesson - ...
Anyone in the digital marketing content niche has written an introduction to digital marketing at least once. I’ve lost count of how many I’ve answered the question “what is digital marketing?”, but the exciting thing is that the knowledge keeps evolving. Whenever I’m asked, I have to...
Digital marketing is any marketing action that occurs on digital platforms, regardless of whether the device is connected to the internet. Under the umbrella of digital marketing is online marketing, which includes email marketing, paid ads on social media platforms, and search engine optimisation (...
Email marketing is part art and part science. Your emails and digital assets need to be appealing and engaging, but there needs to be a balance between sending too many emails and not sending enough. Video marketing Video is one of the most powerful digital marketing channels available. People...
Any marketing that uses electronic devices to convey promotional messaging and measure its impact. In practice, digital marketing typically refers to marketing campaigns that appear on a computer, phone, tablet, or other device.
Search engine optimization, orSEO, is technically a marketing tool rather than a form of marketing in itself. It is often called "an art and a science." The "science" part of SEO is what’s most important. SEO is a science because it requires you to research and weigh different contribu...
The global digital marketing market size was valued at approximately USD 366.1 billion last year. It’s expected to grow significantly, reaching around USD 1,029.7 billion by 2032, with a compound annual growth rate (CAGR) of 11.8% from 2024 to 2032. What drives this growth is...