you’ll understand what an SKU code is, how it differs from a UPC, the benefits of using SKUs, and even learn how to generate your own. The article also offers a download
A SCAC code (Standard Carrier Alpha Code) is a two- to four-letter code used to identify transportation companies in North America. For any carrier or transport company moving cargo in and out of the United States, a SCAC code is essential. These codes have been used since the 1960s when...
product labels, or packaging boxes if the products come in a box. For items like lotion, the batch code is often embossed on the bottom of the product
With paid search, you have control over how your advertising budget is spent. You could spend $1,000 or more for a billboard, but you don’t have any control over who drives past it, or if they have any need for your services. Instead of spending $1,000 for the billboard, you co...
Data exploration is a way to get to know data before working with it. Through survey and investigation, large datasets are readied for deeper, more structured analysis.
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The best way to understand the uses and benefits of a CDP is through the eyes of its users. CDPs are now used to market everything from cosmetics to cars, and from beverages to gaming gear. In particular, a growing trend is CDP use inretail, financial services, CPG marketing, and the...
What is contact center management? Contact center management is the strategic oversight of the systems, processes and people of acontact center, ensuring it meets the larger business objectives. It involves a comprehensive set of processes and activities designed to optimize the performance and producti...
Product Information Management is a process to collect, manage, enrich and distribute all the product-related information that is required to market and sell the products across different customer touchpoints. Get a Free Demo Why do you need a PIM? PIM solution helps brands streamline the produc...
With some of the best-in-class products that used the Dash button or Subscribe and Save, their share of wallet is generally in the mid-80% range. We expect similar numbers as connected packaging formats begin to enable auto-replenishment at scale. For many CPG brands, that can translate to...