A friend of mine works as a purchasing manager for a company. She's been working there for a quite a few years and held several positions before she was promoted to purchasing manager. She told me that one of the most important skills a purchasing managers needs to have is an understandin...
Fleet managers oversee fleet operations while maintaining fleet efficiency. At a glance, that may seem like routineasset performance managementorfleet maintenance. However, a fleet manager’s responsibilities include everything from: Acquiring vehicles Fleet managers determine when a new vehicle is needed,...
But on a small team, a generalist marketing manager will lead these efforts. 2. Craft a marketing strategy The cornerstone of marketing management is creating and executing a marketing strategy—a roadmap designed to take your revenue from point A to point B. This is a concrete plan that...
A product manager is responsible for the overall vision and strategy for the product. They need the ability to see the big picture and make decisions in line with the company’s goals. Aproduct owneris responsible for the day-to-day management of the product. They need to be able to prio...
This type of marketing is a bit different than SEO, which is described above. Businesses can now pay a search engine to place links on pages of its index that get high exposure to their audience. (It‘s a concept called "pay-per-click." I’ll show you an example of this in the ne...
Uncover the ecommerce meaning, types, and examples in our comprehensive guide. Explore what ecommerce is and the key aspects driving this industry today.
What is a channel manager? A Channel Manager is sophisticated software that allows hoteliers and property managers to update multiple online booking sites automatically every time a change in availability, pricing, or stay restriction occurs.Updates are made in real-time, without human intervention, ...
The CRM Manager is a profile in increasing demand. His/her main job is to direct the CRM strategy of the companies
In my experience, what you should do is to make sure that you've got a good person taking notes. You need to document what you think should happen vs. what does happen. Often the more people are involved, the more "feelers" are out...
For instance, a fund manager may claim to have an activesector rotationstrategy for beating the S&P 500 with a track record of beating the index by 1.5% on an average annualized basis. This excess return is the manager’s value (the alpha), and the investor is willing to pay higher fees...