What is mobile app marketing automation? Mobile app marketing automation refers to the use of software tools to automate marketing tasks related to mobile applications, such as user segmentation, personalized messaging, push notifications, and campaign tracking. This helps businesses engage users effective...
deep linking is the use of a hyperlink that links to a specific content inside a website (e.g., “https://example.com/path/page”), rather than the website’s homepage (e.g., “https://example.com/”). On mobile, deep linking use auniform resource identifier...
It’s also one of the few that is driven by the consumer rather than the industry itself. Resale isn’t the result of a marketing campaign or retailer-led initiative. The customer is increasingly turning to second-hand fashion and retailers have had to respond. ...