When creating a lead magnet, you need to have avalue proposition, making a big promise to your audience. If your lead magnet doesn’t deliver on the promise ultimately and is just a click-bait, it’ll leave a bad taste in your audience’s mouth, harming a long-term relationship prospect...
Earnings per share (EPS), a company's profit divided by the amount of common stock it has in circulation, is one of the most closely observed metrics in investing. Other than serving as an indicator of how much money pulled in after accounting for all expenses was allotted to each share ...
The generally accepted accounting principles (GAAP) define an asset as impaired when its fair value is lower than its book value. To check an asset for impairment, the total profit, cash flow, or other benefit expected to be generated by the asset is compared with its current book value. I...
PhD, CPA, CFE, an Associate Professor of Accounting atHusson Universityexplained, "Financial accounting is geared toward external users and stakeholders such as investors, creditors, regulators, and the general public, while accounting focuses more on the preparation and dissemination of financial informa...
Often, business valuations are performed by a licensed professional. To find an ABV who can help, look for someone registered with theAmerican Society of Appraisers. If you're simply looking to get a basic idea of what your business is worth, you can take a few steps to get a rough esti...
An account receivable refers to the money owed to a business by its customers for goods or services provided on credit. It represents a financial asset and is recorded as a current asset on a company's balance sheet. What is an example of accounts receivable?
At the heart of the balance sheet lie the fundamental accounting equation: Assets = Liabilities + Shareholders’ Equity. Assets encompass everything of value that the company owns, including cash, inventory, property, equipment, and investments. Liabilities, on the other hand, represent the company...
Liquidation generally refers to the process of selling off a company’s inventory, typically at a big discount, to generate cash. In most cases, a liquidation sale is a precursor to a business closing. Once all the assets have been sold, the business is shut down. In the accounting world...
What is Cost of Goods Sold (COGS)? If revenue represents the total sales of a company’s products and services, then COGS is the accumulated cost of creating or acquiring those products. COGS is an accounting term with a specific definition underU.S. Generally Accepted Accounting Princi...
This part of a cover letter is intended to hook the hiring manager’s attention and reel it right in. Don’t start off with the fact that you’re applying for the open job position—they already know that. Instead, show your enthusiasm for the job by including attention-grabbing facts ab...