Each tip focuses on improving a specific part of your website. Combined, they make up a comprehensive CRO strategy. 1. Use Shopify Checkout Use Shopify Checkout to improve your shop’s purchase conversions. For online stores, the checkout page is where conversions happen. That makes it one...
RFM (Recency, Frequency, Monetary Value) is a customer segmentation model used to analyze and predict customer behavior based on how recently (Recency), how often (Frequency), and how much (Monetary Value) they have spent with a business. This method helps companies identify their most valuable...
So where NPS is limited in terms of reporting to the execs, it can be gold for us optimizers! If your are able to connect the NPS survey to an actual experiment, such as an AB-test or a personalization tactic, you will get additional data out of your experiment. When people exit the...
Here’s an example. You own a Toyota Prius and the battery is dead. You need to jump start it, but when you open the hood, you don’t see the battery in the usual spot, so you take out your phone and do a quick search using a branded keyword: “how to jump a prius” You fi...
Moreover, according to Invespcro, subject lines that have 6-10 words have the highest open rate. Also, you can include emojis as well, but don’t overuse them as they can make your subject line look unprofessional. 4. Ensure content relevancy Sending out relevant content is the next import...
• "We all turn 40," White said of Liddell's probable finale. He promised Liddell would retain a role in the company, but to be frank, that future probably doesn't involve being a color commentator. Liddell is a somnolent personality. ...
Each tip focuses on improving a specific part of your website. Combined, they make up a comprehensive CRO strategy. 1. Use Shopify Checkout Use Shopify Checkout to improve your shop’s purchase conversions. For online stores, the checkout page is where conversions happen. That makes it one...
Combined, they make up a comprehensive CRO strategy. 1. Use Shopify Checkout Use Shopify Checkout to improve your shop’s purchase conversions. For online stores, the checkout page is where conversions happen. That makes it one of the most important parts of an ecommerce website. You can ...
Conversion rate optimization (CRO) is a marketing strategy that aims to increase the percentage of an audience that performs a specified action, known as a conversion. A conversion could mean making a purchase, signing up for a newsletter, or simply clicking on a link. You might pursue several...
Each tip focuses on improving a specific part of your website. Combined, they make up a comprehensive CRO strategy. 1. Use Shopify Checkout Use Shopify Checkout to improve your shop’s purchase conversions. For online stores, the checkout page is where conversions happen. That makes it one...