5. Balenciaga Balenciaga has long pushed people’s buttons with its fashion. Years ago, it took its website to an extreme in terms of style, too. What you see above is a screenshot of the Balenciaga homepage in 2017. The site’s design resembled a wireframe more than a full-fledged...
The shift to sans-serif fonts has considerably impacted brand identity, with many logos becoming more similar and less distinctive. The prevalence of sans-serifs in logo design has made logos more uniform and less unique, as many brands now opt for the same font and style. This homogenization ...