Marketing is regarded as one of the most essential activities for the survival and growth of small and medium enterprises, but, at the same time, it is considered as the greatest challenge for the SMEs. The lack of resources, knowledge, and expertise make it difficult for SMEs to perform ...
1. They Think It’s Merely Marketing The problem is that most CEOs still don’t realize the incredible opportunity that they may be missing out on. Hootsuite CEO Ryan Holmesrecently pointed outforFast Company, drawing on a CEO.com survey, that over 60% of CEOs didn’t even have a social...
Marketing is regarded as one of the most essential activities for the survival and growth of small and medium enterprises, but, at the same time, it is considered as the greatest challenge for the SMEs. The lack of resources, knowledge, and expertise make it difficult for SMEs to perform tr...
As an entrepreneur myself, I can‘t stress enough how important it is to understand the different types of entrepreneurs. When I first started out, I didn’t realize there were so many paths one could take. Let me break it down for you based on my experiences and observations: Social E...
So Brookdale, the country's largest owner of retirement communication, has been inviting a few select entrepreneurs just to move in for a few days, show off their products and hear what the residents have to say. That's what brought Dayle Rodriguez, 28, all the way from England to the ...
Entrepreneurship is a continuous quest for real-world problem-solving. The success of a business is measured by how well you helped people solve those problems. While entrepreneurs can rely on methodologies, systems, and processes, they also need to know
As more and more businesses re-examine their processes and best practices, it’s time for leaders to emphasize results instead of hours logged in the office. Danielle Wiley is the CEO atSway Group, an award-winning influencer marketing agency specializing in nano and micro influencer c...
The meaning of entrepreneurship is slightly different forJolijt Tamanaha, VP of growth at Fresh Prints, who shares, “Entrepreneurs make their way down a never-ending list of problems with grit, passion, and energy. While intense, being an entrepreneur means you get to live life learning an ...
Through my experience both first-hand and through constant trend analysis of the marketing industry, the #1 habit of highly successful content marketing campaigns is… Storytelling. Tell a story that people will actually care about. Thats all. “Content is anything that adds value to ...
Written by:Max Freedman,Senior Analyst Max Freedman has spent nearly a decade providing entrepreneurs and business operators with actionable advice they can use to launch and grow their businesses. Max has direct experience helping run a small business, performs hands-on reviews and has real-world ...