When in doubt, remember: social media content creators can be hired as internal employees. While they can work as external contractors like influencers, large companies should consider building an internal cont
37 free social media strategy templates that will elevate your workflows Published on May 13, 2025 • Reading time 14 minutes [Toolkit] Everything You Need to Prove Organic Social Media ROI The 2025 Sprout Social Index, Edition XX [Toolkit] Essential AI Marketing Resources for Social Med...
Why do you need social CRM? Traditional vs. social CRM Social CRM use cases Benefits of social CRM Challenges of social CRM Social CRM metrics 3 social CRM software examples Maximize your customer relationships with Nextiva Social CRM FAQs See Nextiva in action. Quick, on-demand demos. Access...
Monitoring.This entails monitoring multiple social media channels for mentions of brand names, topics, competitors, keywords and products in social conversations. A business can do this type of brand monitoring manually by checking social media sites daily or more frequently or it can use a tool to...
Bad customer experiences are costing businesses $3.7 trillion globally, but how do you know how your customers feel if they don’t share it with you? By using social listening. What is it, and how does it help your business? That’s what I’m discussing today. Key Takeaways Social liste...
57% of usershave AGREED to these statements. (A report from Sprout Social) 49% of users unfollow a brand for poor CS If the customer service is BAD, people do not like to FOLLOW the brands. They might even unfollow the BRAND for any incident related to poor customer service. ...
Brand reputation risks.SMM can expose a brand to public embarrassment and bad press. Negative reviews can be plentiful as customers take to social media to vent frustrations. Anything a company says or does will be seen and reacted to. Companies should expedite response times to mitigate this ...
Whether you’re thinking about becoming a social media manager, or looking to hire one, you’ll want to know:What does a social media manager do?Keep reading to find out. Social media marketing has never been more relevant. According toa recent study by Sproutsocial, “55% of consumers le...
“How does our product/service compare to others you’ve used?”Having a system to document that feedback and summarize key customer insights will also be very useful. For example, agents could fill out a quick form after each conversation and add notes to customer profiles in your CRM platf...
Competitor analysis example: what does one look like? There’s no single way to do a competitive analysis. How it looks will vary depending on what you’re trying to learn about your competitors. You might do a competitor analysis on a specific part of your competitors’ operations—like the...