Build a carefully prioritized road map.A well-defined plan should answer both the “what” and the “how” of transforming a fashion business’s decarbonization strategy faster and at lower cost. Fashion brands that take ambitious approaches to their strategies can benefit from becoming market leade...
Learn how Brand perception comes from customer use, experience, functionality, reputation and word of mouth recommendation.
So, you've hit the big 4-0, and now you may be wondering whether your tried and trusted shoe and fashion choices still ring true? Over 40, style becomes less about trends and fast fashion, and more about timeless elegance, but that needn't mean massive changes. If you invest in the...
but it also brings inover £1 trillion in revenuesacross the world. Unfortunately, this booming industry is starting to take its toll on the environment, and this isn’t the only area that suffers. The mindset of fast fashion still reigns supreme. And, with clothing brands turning over sto...
E-commerce is highly competitive; your rivals are always just a couple of clicks away for customers. Yet, subscribers to your business will be less tempted to stray to other brands if they’re already signed up to your service. The subscription market is experiencing explosive growth globally....
However, the platform has also been criticized for featuring knockoff versions of popular Western brands such as Urban Decay, Victoria’s Secret’s Pink, Herschel, and Marc Jacobs. It’s essential to exercise caution and research the authenticity of products before purchasing Temu. ...
Opera Ads, the fast growing online advertising platform that connects the advertisers seamlessly with Opera products, has selected Httpool as its new ad sales partner in Southeast Asia. Through this partnership, Opera will provide digital marketing solutions for brands, media agencies and other advertis...
Spain is a wondrous mix of the old and new. To help navigate this great country, I put this packing checklist together. I also include what to wear in Spain as well as a list of items NOT to bring and other FAQs.
Creating these authentic partnerships might sound challenging if you're new to influencer marketing. But don’t be intimidated — when I started managing partnerships for e-commerce brands, it was a learning process. Trust me: you'll figure it out along the way!
Carbon fibre quality: Cheap frame from unknown brands will most likely use low quality carbon fibre and it’s probably not going to hold up well to crashes. Unfortunately, there’s no easy way to tell by just looking at pictures of the frame. The best you can do is to check out review...