The article presents opinions from various music video directors, producers and executives regarding the plans of YouTube to host every video ever made for free. Michael Palmieri, director, opines that videos should be seen for free. Phil Barnes, executive producer of Bikini Films, said that if...
Plans to Adapt to the Future Current Strategies for YouTube Performance What do today’s businesses prioritize in their YouTube strategies, and how do they measure their performance? Five questions related to the respondents’ current strategies for their channels. When we asked participants to choos...
What are the different types of e-commerce? Large retailers were the primary beneficiaries of this massive collective pivot to online purchasing, particularly those that had been investing in e-commerce infrastructure and capabilities for years. But for businesses accustomed to operating offline, incorpo...
including Netflix, Peacock, and Hulu.The Washington Postrecently declared YouTube “the most consequential technology in America,” highlighting three critical aspects of its dominance: it's become the most popular social app, the leading music service, and crucially, serves...
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Most brands already use microblogging platforms in their content plans. As more customers look to develop relationships with companies, short and frequent social posts are critical. Additionally, microblogging appeals to the mobile browsing community. Examples of microblogging platforms include: Twitter: On...
In this post, we are going to cover everything you need to know about OTT broadcasting. We will start by defining OTT and describing what OTT streaming is used for. From there, we’ll break down some different types of OTT broadcasting, including live streaming and VOD. To give you some...
The basic, ad-supported version of Spotify is entirely free. It offers unlimited access to the full catalog of music and podcasts but comes with a few serious drawbacks. The most intrusive are frequent ad breaks. These can really kill your groove if you’re listening at a party. You’re ...
Ecommerce, short for electronic commerce, is the buying and selling of goods and services over the internet. It involves a transaction between two parties, usually a business and a consumer, where the payment and delivery of products or services are conducted online. ...
But the companies are quite different. As Google (GOOGL/GOOG) maintains and expands its stronghold in the global internet search arena, Baidu (BIDU) has the upper hand in China. Here are the key differences between Baidu and Google.