UGC includes customer reviews on e-commerce websites, photos shared by customers on social media showing a brand’s products, videos of users demonstrating or reviewing products, and user-submitted testimonials or stories. It is valuable as it provides authentic and genuine perspectives from real us...
Outbound links are hyperlinks that point from one website to another website. Learn how they affect SEO.
They’re easy to place anywhere your brand has an offline presence, from posters to print ads to signs in brick-and-mortar stores. Bitly QR Codes are also fully customizable, so you can choose colors and design options that match your existing branding. Streamlining content strategy with analyt...
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UTM codes are short text codes that you can add to the end of URLs to track the source of traffic to that website. Use them in your social media campaigns so you can see how much of your web traffic comes from your social media posts. Otherwise, you might see an increase in traffic...
One of the most popular forms of UGC is game modding, where players and independent developers modify games to create new experiences and share them with the gaming community. Occasionally, among these gamers, one can find people with amazing technical skills. These people are normally responsible...
Set benchmarks before, during and after your marketing campaigns using the metrics that are most important to you. Be sure to implement proper tracking codes on all of your web pages, social feeds and email accounts, too, as this will be the mechanism for populating your analytics dashboard...
5. User-Generated Content (UGC) is your friend Your e-commerce customers are online and they’re talking about you. Whether you realize it or not, this sort of raw, authentic content is extremely valuable in building customer trust and priming interest amongst potential consumers. Use this con...
Set benchmarks before, during and after your marketing campaigns using the metrics that are most important to you. Be sure to implement proper tracking codes on all of your web pages, social feeds and email accounts, too, as this will be the mechanism for populating your analytics dashboard...
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