Think of some of the largest brands today — Apple, Sprint, Tesla, and Infinity — and you’ll most likely conjure a visual association. Usually, that’s the result of marketing and advertising teams spitballing thousands of ideas, but for small business owners, sometimes gut instinct and luc...
Picking the best suede jacket for you means deciding on which style and fit you want. Are you looking for something edgy and casual like a bomber or biker fit? Or something a bit more streamlined like a trucker or overshirt fit? Whatever look you’re going for, make sure you take into...
Hoodies are also a good thing to wear at an occasion that’s in between formal and casual. For example, when you want to meet up with your friends or family, or you want to meet with your business partners who are very close to you as well. When you wear a hoodie for a formal oc...
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with. For example, someone who wears a preppy outfit with dress shoes and a polo shirt could send a message that they are upper-class citizens or educated professionals. Someone who dresses casually in a pair of jeans and a hoodie could send a message that they are more relaxed and ...
While it may not rain every day, waterproof shoes are the way to go. And because you’ll be logging some serious mileage each day, you’ll want to pack the most comfortable and supportive shoes you can! Sleek leather boots are perfect for stomping around this stylish city. Fashion-forward...
Select true fans of your brand who have strong relationship-building skills, and who have built up trust in your niche or among your audience. For instance, are you a sportswear or athletic apparel brand looking for someone to promote your next t-shirt or hoodie? If so, it makes sense to...
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which is why some garments have an antimicrobial treatment to neutralize odor-causing bacteria. Most brands' trademarked, proprietary fabrics are some form of polyester or nylon. In their hard shell form (think rain jacket or the outer layer of apuffy jacket), these synthetics, often in combina...