Your page’s organic ranking position can influence its click-through rate considerably.A recent study reveals that a page ranking in position 1 in Google’s organic search results is likely to receive nearly 40% of user clicks, while a page ranking in position 3 gets only 10% of user clic...
Once the fixes are implemented, the time has come to gather feedback once again. Continuous feedback collected at every step of the customer journey and continuous development are key to improving the customer experience. What makes a good product feedback loop?
Requires a good amount of product data (brand, variants, colors, size, descriptions, accessories, etc.) Can limit recall if narrowly tuned to user search Hybrid Recommender System Recommendation algorithms don’t just feed on data about user behavior, though. As I noted before, they also savor...
Wordstream found that the average conversion rate for Facebook ads across industries is around 9.21%. This includes a wide range from 14.29% for the fitness industry down to 2.31% for technology. When you think about why people use social media, this makes sense. Most people are using Facebo...
One of the advantages of choosing to create a website for your brand is that it helps you earn money online. If you’re currently selling products or scheduling services through your site, you’re already finding ways to meet that goal. Still, there are even more ways to boost your reven...
Views are temporary, and as soon as you delete them, you lose the filtered data. Here, when you work with Google Analytics, you should know two important terms: Dimensions vs Metrics Categorical variables, i.e., they are descriptive and not numeric. Think about names, colors, and more. ...
Image tagging is the way to realize that, as it enables the classification of visuals through the use of tags and labels.
What colors are my competition using? For the sake of standing out, you don’t want to use the same color patterns as your competitors. 3. Use white space White space refers to areas of your store that don’t include any design elements. The space doesn’t have to be painted white or...
"Design firms are also always looking for talented people with an art degree. Even in-house marketing departments for big brands." See: A Ranking of the Best Graduate Fine Arts Programs. Caitlin Vitalo, a sculptor and glass artist who is also education coordinator at the Hunterdon Art Museum...
Optimize for SEO If your website isn’t SEO-friendly or you don’t followblog design best practices, you’ll likely have a difficult time ranking on the SERP. Pages that efficiently communicate relevant information for all consumers are more likely to be rewarded by search engines. ...