your marketing assets like employees, except they never need time off. They work while you sleep, but that doesn't mean you should build them once, and that's it. Each asset needs to be assigned a KPI. Then you need to routinely check in to see how your marketing assets are ...
An asset is a resource which has an economic value which can generate future cash flows. It is owned or controlled by individuals, corporation or a government. Asset can be a property, inventory, trademarks or patents. Based on its liquidity, assets are recorded in the balance sheet in desce...
What are digital assets? The term “digital asset” has become more common in marketing and creative communication - and with good reason. According to Venngage, 74% of marketers now use visuals in over 70% of their content. But, there is still a disconnect between what is considered a ...
It is vital for business owners to define their assets in business. Here, Marcus helps business owners identify their assets and understand how to manage them.
Assets can also be categorized based on how you use them in your business. Operating assets are ones you use regularly, for the primary purpose of your business. Non-operating assets are ones you own but don’t regularly use or use for secondary purposes of your business. ...
01. Content marketing In the past decade, there's been a shift in the marketing mindset. Today we see a rise in blogs, podcasts and webinars that are engaging and inclusive to audiences—so they feel more connected with brands. Creating valuable and informative content has become a win-win...
When it comes to managing our finances, understanding different asset types is essential. One type of asset that often comes up in financial discussions is hard assets. But what exactly are hard assets, and how do they differ from other types of assets? In this blog post, we’ll explore ...
Marketing materials come in a dizzying variety of forms -- from old school billboards to interactive websites. So what materials are the best fit for your business? If you’re a bit confused about which direction to take — either because your business is new or needs a marketing revamp ...
marketsencompass a broad range of venues where people and organizations exchange assets, securities, and contracts with one another, and are often secondary markets. Capital markets, on the other hand, are used primarily to raise funding, usually for a firm, to be used in operations, or for ...
Assets play a key role in finance as they contribute to a person’s or company’s overall net worth. They can range from personal possessions like a car or a house to financial investments like stocks, bonds, or even a patent for an invention. In essence, assets are resources that provid...