Website architecture (also called website structure) is how a site’s pages are organized. A well-structured site helps users and search engines navigate your pages. This organization can improve your SEO and rankings. Below is a visual example of website structure: These pages are linked by ...
Curious how the structure of your website can impact its performance and your search engine optimization (SEO) efforts? In this article, we’ll cover everything you need to know about site structure for SEO, including why it’s important, how to set up website architecture, and expert tips...
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1. Use an SEO-friendly URL structure. SEO-friendly URLsare designed to serve the needs of both users and search engines. To optimize a URL structure for SEO, make it short and keyword-rich. Along with yourtitle tag, link anchor text, and the content itself, search engines use the URL ...
website structures and URL conventions for SEO Let's take a closer look at site structures and URL conventions. So, a site structure can be flat or deep. Now, every website that has more than one page uses some structure for organizing all of that content. ...
Best practices for SEO-friendly web design involve creating content buckets that groups pages together. So more specific categories are nested under more general categories. Like this: In practice, this lets you create a URL structure that’s intuitive to navigate. For example, on a website fill...
A solid website structure is also important for search engine optimization (SEO), which helps search engines crawl your site. Website structure is created with contextual links between web pages so Google understands which pages are important (those with lots of links leading back to them) and ...
These, too, are structural components that can improve your website SEO, usability, and overall performance. For instance, an action-oriented top level navigation, along with a section-specific secondary navigation can really help support site structure and user flow. Many sites may not need this...
Use a logical URL structure Our recommendation is to go for something that’s clear and descriptive, so something like website.com/seo-for-new-website/. Other technical considerations A positive user experience is important for your business and Google too. You’ll want to make sure you have...
A sound website architecture strengthens your website’s user experience. When you structure your website in an intuitive way, users can seamlessly find the information they’re looking for. Plus, when your user experience is strong, your search engine rankings will be, too. Users will spend ...