Either way, there comes a time when many businesses do things to let themselves look just plain bad. Obviously, the things-to-do-to-look-like-a-jerk scope of opportunity is huge, but let's narrow it down to something simple, like social media. Let's take a look at five ways companie...
Many small businesses struggle to see great results on social media because they don’t use the right tools. There are various tools you can use to take your social media game to the next level. Search online for the following: • Content creation tools, such as image editing and graphic...
10 Ways Social Media Is Transforming BusinessesThe article presents a discussion of the impact of social media on businesses, adapted from the book "A World Gone Social: How Companies Must Adapt to Survive" ...
To choose your talking points wisely, look to businesses who use social media very successfully, such asThe Merrymaker Sisters,Luxury Hair, andSweet Pure Honey. These companies became popular on social media because of their informal, entertaining, and engaging tone. (4) Hire A Professional To M...
There are many great things about social media. From keeping in contact with old friends to checking in with celebrities, almost everybody has at least one account on Facebook, Instagram, and Twitter. When it comes to businesses, it is free and a fast way to advertise and market your bran...
Google+ Hangouts on Air offer businesses a great opportunity tocreate content and connect with potential clients. Over to You Social media offers many untapped opportunities toconnect with potential leads for your business. These are just a few suggestions on how you canactivate your social audiences...
Not too long ago, social media used to be seen as a simple tool to connect people. Today, it is (one of) the most important tools for businesses to connect and interact with their audience. If you have a brick-and-mortar business,social media can play an important role in re-engaging...
In the past, it was difficult or even impossible for business owners to know how theirefforts and branding stacked up against their competition, aside from observing the general performance of the competitors’ businesses and anecdotal information.Social media dataallows you tounderstand your performance...
Many businesses run inbound and ABM campaigns simultaneously. Moreover, you can repurpose social media content to appeal to a specific subset. The effort you put into these strategies depends on your company’s resources and goals. According toAdobe, “Some brands are 80% ABM and 20% lead-ba...
Different Ways you Can use Social Media to Establish your Personal Brand Personal branding is crucial for all types of businesses because it greatly helps improving sales, lift the online reputation, and increase trust-level. Social media platforms play a major role in boosting personal branding eff...