At its China Capital Markets Day in Beijing, the German company presented its strategy update for the Chinese market. The Wolfsburg-based company's main aim
Highlights the reasons behind the declining performance of German carmaker Volkswagen (VW) in the Chinese car market as of June 2004. Mistakes committed by VW in their strategy in China; Lack of assembly capacity in China; Impact of the VW strategy of basing its decisions for China on the ...
VW China Uses Strategy to Outsell Competitors: Analysis.The article reports on the capability of Volkswagenwerk (VW) to outsell its competitors in the Chinese market due to its solid business strategy. VW is the only automaker in China that consistently push for national ultra-low sulfur diesel...
A senior Volkswagen executive detained and deported from China had tested positive for cocaine, China's Ministry of Foreign Affairs said at a press conference on Wednesday. It had been reported that Jochen Sengpiehl, 57, chief mar...
The company also announced plans for its E/E (Electrical/Electronic) architecture to be introduced in the second half of the 2020s and corresponding software.In April 2024, VW Group announced its strategy for transforming its China business, aiming for sales of 4 million vehicles and equity-...
And VW board member Ralf Brandstätter, who is responsible for China, had stressed on the occasion of the Xpeng deal that local partnerships were “an essential building block of the Volkswagen Group’s ‘in China for China’ strategy”. “In a competitive and dynamic market environment, we...
Volkswagen is advancing its electrification strategy in China. By 2030, the company plans to launch at least 30 all-electric models across its brands, covering every market segment and catering to a wide range of customers. Additionally, the company said it is also...
China Daily - A top executive of Volkswagen Group indicated on Jan 14 that the company will not discontinue models equipped with seven-speed direct shift gearb
In a bid to gain ground in China's EV market, the German group recently set out an “in China, for China” strategy and has in recent years announced billions of euros’ worth of investment in areas including autonomous vehicles.It has also been working to upgrade its existing operating ...
Volkswagen Group is rejigging is China strategy yet again in the wake of headwinds at home, geopolitical turbulence and an electric vehicle (EV) evolution that’s gone slightly off-piste. China is pivotal not only as a source of volume growth but also as an innovation driver for electrificatio...