In the first chapter of this series, we dug into thesearch behavior on TikTok and why it should matter to SEOs. In this article, we are going to cover the ins and outs of the TikTok algorithm, and how to leverage it to get more users looking at your brand’s content. The principles...
TikTok, on the other hand, has built a powerful recommendation algorithm that's central to the user experience. The platform is known for its ability to surface viral content from even the most unknown creators, which can make it an exciting and unpredictable space for content creators. Another...
An Overview of TikTok Algorithm in Ad Targeting TikTok doesn’t just focus on bringing the most relevant content to the For You Page. Still, it aids marketers in leveraging their TikTok Ad campaigns. Why is TikTok’s Algorithm effective for both organic and paid content? Content curation anchor...
The TikTok algorithm is a social construct that exists due to a range of psychosocial, socioeconomic, and sociopolitical experiences that are utilized in narratives about what is perceived by the platform's users as "algorithmic." Through a qualitative analysis of 100 TikTok videos, this article ...
while this social media platform is in continuous evolution and has recently incorporated other types of content such as stories or reels through which tourists also show their tourist experience, that could constitute a future line of research, or even other platforms such as TikTok (Barta et al...
For 90 minutes (or more), up to 22 players are active on the pitch, and they generate data with their every move. Sofascore’s team of experts created and perfected an algorithm which analyses hundreds of data points, received from our data providers. We created a way to translate that ...
Love them or hate them, analytics are one of the most important parts of Instagram marketing. And when it comes to Reels, analytics are a complete game-changer. It’s no secret that over the recent years, Instagram has been chasing the success of its rival TikTok. Instagram head Adam Mo...
re starting to form emotional relationships with AI girlfriends, and you can choose your girlfriend the way they look. And they can be caring to sexual and, like, I see that as it’s all over Instagram and Tiktok. It’s hard to tell, by the way now, what’s human and what’s ...
The participants a) learned about some ML techniques, specifically supervised learning which include classification algorithms such as decision trees, k-nearest neighbor (k-NN), convolutional neural networks (CNN), and expanded the scope to include algorithm bias (cognitive dimension); b) engaged ...
TikTok's focus on video content means that "views" often take precedence over traditional impressions. The platform's algorithm can significantly impact reach, potentially exposing content to a wider audience than on any other platform. X reach vs. impressions X has a unique approach to measuring...