These ideas are not new, and I also have to acknowledge a huge debt to the story theorists who have gone before me, especially Blake Snyder, author ofSave the Cat; Robert McKee, author ofStory; and Shawn Coyne, author ofStory Grid. “ There are 9 types of stories that a story can f...
Ranch houses first popped up in the 1930s and hit their peak in the 1950s. They are known for open living spaces and low-pitched roofs, rarely being taller than one story. Since these homes hit the market during the suburban boom, they often have an attached garage for commuters and a...
They know that the secret to a memorable pitch isn’t just the facts but the story that wraps around them. The downfall of opener salespeople is that they don’t always remember to follow up with the client repeatedly and in different ways. As a result, they often lose sales because they...
“All we ask is to be allowed to remain the writers of our own story.”Atul Gawande How Explorers Give Explorers’ more relaxed attitude toward obligation provides an interesting twist on giving. These personality types don’t see themselves as particularly generous, nor are they fond of giving...
Stress is an inevitable part of the workplace. Most people find themselves dealing with it on a regular basis, and for some, it can even be severe enough to affect their health. The good news is that there are ways to manage stress levels in the workplace without taking medication or qu...
Employing a relatable storyline that tells how “all kinds of people on all kinds of teams use Slack to do amazing things” Using playful animations (like that of a “Minions” movie) makes the video more enjoyable Highlighting the benefits of Slack for team communication and collaboration Voice...
Still, successfully using LinkedIn as part of your social media marketing strategy requires a strong understanding of your target audience and what makes them tick. You also need to know the types of content they’ll find useful enough to click on in a news feed that may be populated with ...
Insect enthusiasts and professionals always have a good story or two to tell about the favorite types of insects. Take the case of Pollen Wasps. They are related to the better known vespid wasps such as hornets and yellow jackets. About one dozen species live in the West. They are vegetaria...
As digitalization increases, countries employ digital diplomacy, harnessing digital resources to project their desired image. Digital diplomacy also encompasses the interactivity of digital platforms, providing a trove of public opinion that diplomatic a
Structure:Journalistic texts usually adopt the “inverted pyramid” structure. The most crucial information is presented first – summarizing the ‘who, what, where, when, why, and how’ of the story. Following paragraphs provide further details and context, with the least important information towar...