Staying ahead of the trends in digital marketing in 2022 has many moving parts. From SEO to video to interactive content, the digital landscape is changing as new technologies, techniques, and algorithms emerge. Throw in the coming end of cookies by Google and our “new pandemic normal,” and...
dass du dir in all dem Trubel am besten Gehör verschaffst, indem du in Influencer-Marketing, gesponserte Inhalte und native Werbung investierst, statt zu versuchen, mit den Kreativen auf diesen Plattformen zu konkurrieren.
11 Jan 2022 It’s been yet another unforgettable 12 months in the world of marketing. Terms like NFTs, the metaverse and Web3 have become increasingly familiar to those working in agency land. The pandemic’s lasting effects have continued to impact how (and where) we work. While making ...
Like written content, using video for marketing is not new. Video, however, remains hot and is getting hotter. The Content Marketing Institute (CMI) has been doing research among business-to-business (B2B) and business-to-consumer (B2C) marketers for several years...
If you are a marketer who has been trying to make a breakthrough in the digital marketing sphere, then you must be keeping a close tab of the latest trends.
Understand how marketing channels use your content and make an effort to co-own key marketing metrics with other marketing functions. Show your value-add in front of management.–Pam Didner, Relentless Pursuit, LLC Prepare for a real or imagined recession. That means automation, efficiency, ...
Whether you're planning to focus on video, influencer marketing, or eCommerce in 2022, Instagram has or is testing the features your brand needs to succeed. Use these Instagram marketing trends to guide your strategy for the coming year and follow the platform's announcements closely so you ca...
This is likely why platforms like TikTok, Reels, and — in previous years — Snapchat have gained quick growth and marketing interest. “Our company, Jotform, has been ramping up our video efforts on YouTube. We have over 16,000 subscribers and have seen a huge increase in site traffic ...
Understand how marketing channels use your content and make an effort to co-own key marketing metrics with other marketing functions. Show your value-add in front of management.–Pam Didner, Relentless Pursuit, LLC Prepare for a real or imagined recession. That means automation, efficiency, ...
Small and medium-sized businesses are doubling down on digital marketing platforms as a way to reach new audiences and grow their businesses, according to a new Hello Alice Research Report on digital marketing trends in 2022. Hello Alice surveyed a sample of the more than 800,000 small business...