If you’re only doing marketing in silos, you’ll lack the context to understand that your newsletter click-through rates increased because the clicks came from app subscribers. With a multi-channel marketing strategy, you get a clear picture of your customer’s buying journey and can better...
Best for omnichannel marketing Omnisend AWeber Best for businesses on a tight budget but looking for advanced features Moosend Brevo (formerly Sendinblue) Mailerlite Note We have used email marketing platform, email marketing software, and email service provider interchangeably throughout this post. ...
Performance tracking: Metrics like open rates, click-through rates, and conversion rates allow the user to measure the effectiveness of their campaign. Why use an Email marketing platform? By leveraging an email marketing platform, a business can procure several advantages— from streamlining operatio...
Did you know a YouTube channel that has just 1k views on an ad can make approximately $18? How many followers does your YouTube channel have? Besides sharing content, think of how you can earn with Ads. Top 10 YouTube Marketing Trends What marketing strategy is going to rock out in ...
Discover the top mobile app marketing agencies and companies to help promote your app, targeting the right users and driving profitable action instantly.
marketing, first, identify what steps you want your audience to take after the event (e.g., engage with your emails, sign up for a free product demo, etc). Then, create a virtual or in-person experience that nurtures them on this journey. Read more aboutcross-channel marketing strategy...
Get a glimpse into the future of digital marketing. Our expert predictions reveal the top 10 trends that will shape the industry in the coming year.
According to Podcast Insights, podcast advertising revenue is projected to exceed $1 billion in 2022, reflecting the growing popularity of this marketing channel. Advantages: Access to engaged, niche audiences Leverages host credibility and trust ...
Get reports and updates throughout the entire campaign process 10. Shopify Collabs Shopify Collabs is the perfect platform for influencer marketing for businesses that run on Shopify. Easily access Shopify Collabs right in your Shopify Admin dashboard and find the best influencers for your needs, ...
According to Shopify, businesses selling through marketplaces, websites, social media, and mobile earn 190% more revenue than the ones selling only through one single channel. If you are interested in multichannel selling, why not give LitCommerce a try? LitCommerce tool allows multichannel ...