同年,鸿星尔克成为英国Satra技术中心的成员,该中心是英国消费品行业研究机构,也是鞋类研究和认证的领先权威。 2007年,鸿星尔克推出了“To be Number one”的口号,在随后的短短几年里,将品牌打造成中国领先品牌之一, 获得多项荣誉,包括“中国名牌”“ 中国价值500强品牌”“ 亚洲十亿以下200强”等。 2008年1月,ERKE...
Li Ning, whose aerodynamic logo bears an uncanny resemblance to Nike’s famous swoosh and whose logo “Anything is possible” echoes Adidas’ “Impossible is nothing”, is planting a flag in the United States. In 2006 the company struck a five-year $1.25 mil...
Find out where to get all the logo inspiration and logo ideas you need to start dreaming up your logo design! We'll show you the right places to go so you can stop chasing logo inspiration, and let it come to you.
When you embark on your own logo design process, you’ve got to do it right. Learn how to design a logo in this comprehensive step-by-step guide.
With so many different types of logo, it can be difficult to decide which style to choose when creating a new identity. Typically all logos fall into one of five broad categories: wordmarks, lettermarks, brandmarks, combination marks and emblems, and understanding these distinct types can help...
Can I use the Apache Airflow logo in my presentation? Yes! Be sure to abide by the Apache Foundationtrademark policiesand the Apache AirflowBrandbook. The most up-to-date logos are found inthis repoand on the Apache Software Foundationwebsite. ...
To choose the perfect font for your logo, you need to align it with your brand personality. If your brand is sophisticated and authoritative, a serif font would work better for you. If your brand is modern and edgy, a sans-serif font might be a better choice. Like the Uber and McKinse...
01. Wordmarks/logotypes Wordmarks (a.k.a. logotypes) consist of the company’s name, written in a certain typeface or font. While this may sound very straightforward, as Steve Jobs said, “Simple can be harder than complex.” To successfully learnhow to design a logo, you need to pay...
In the first question, we tested whether the logotypes correctly spelled in the exposure phase would be recognized better in the test phase than those that were misspelled by transposition when presented with the same spelling as in the exposure phase (i.e., “old” items). The logic was ...
The iconic Apple logo is a famous example of a versatile logo. It looks good in both black and white and small and large sizes and can be used as a favicon without altering the logo. 5. Timeless The final trait — and the hardest one to achieve — is timelessness. It’s the last ...