After his split from longtime partner Nike, Tiger Woods has unveiled a new logo and clothing brand, Sun Day Red, to start 2024.
Tiger Woods has made a bold new claim about his Sun Day Red logo during a press tour for the brand's grand debut. Speaking on the Today Show, Tiger told host Carson Daly that he wants to 'ruin' the new logo mere months after its big reveal back in February. Tiger made a storm ...
Tiger Woods is officially launching his new lifestyle brand, Sun Day Red, to the public on Wednesday. The golfer has been teasing the collection for months, starting in February with the Genesis Invitational tournament, which he hosted, as well as at the Masters last month. Woods will also ...
Tiger Woods will be sporting a new look for the 2024 season after confirming he has teamed up with TaylorMade to launch a new clothing and footwear brand named Sun Day Red. The 15-time major champion revealed the new partnership ahead of his firs...
Tiger Woods announced his new "luxury lifestyle and fashion" brand Sun Day Red to much fanfare this week, introducing a clever new logo involving a tiger with fifteen stripes – representing each of his major title wins. But what about the old 'TW' logo that followed Woods through his part...
Tiger Woods' recent shake-up in his sponsorship deals has golf fans buzzing with anticipation. After bidding farewell to Nike, Woods seems poised to embark on a new sartorial jou
This week, Tiger Woods split up with Nike after 27 years of sponsorship. Those decades and millions of dollars helped both athlete and brand achieve heights of global fame rarely seen. The dissolution of that marriage signals the end of an epoch in golf and the beginning of a new, unfat...
We are proud to announce our first brand ambassador, Karl Vilips. A Stanford University standout and 2024 Korn Ferry Tour Rookie of the Year, Karl's journey embodies some parallels to Tiger Woods' own journey - from child prodigy to Stanford champion to early professional success. Men's Po...
Breakups are hard. Especially aftera 27-year-long partnership like the one Nikeand TigerWoodsshared. While Tiger Woods has been suffering with an increasing level of criticism on his newly-launched brand Sun Day Red, the journey has not been easy for Nike either. ...
Tiger’s Sun Day Red launched in May, following Woods’ 27-year run with Nike. The company, billed as athluxury, debuted with hoodies before expanding with polo shirts in September as part of the brand’s Heritage collection. “Every detail has been meticulously designed, prioritizing the athl...