Other Super Bowl ads this year that look back fondly on the past: Alicia Silverstone reprising her role from the 1995 film "Clueless" in an ad for Rakuten; Intuit TurboTax using the 1982 song "Safety Dance" from Men Without Hats; and actor Adam Driver starring in a...
Evans said mostSuper Bowlads sold much earlier than usual, with more than 90% of its Super Bowl ad inventory gone by the end of the summer, as established advertisers jockeyed for prime positions. But the remaining spots sold slower. Partly that was due to the implosion of the crypto spac...
It's the third Super Bowl the stadium has hosted. General view of inside State Farm Stadium ahead of Super Bowl LVII on February 11, 2023 in Glendale, Arizona. (Photo by Gregory Shamus/Getty Images) The Phoenix area is no stranger to big events: In fact, two of them are happening rig...
"The Bay Area was an incredible host for Super Bowl 50, and we are thrilled to bring the Super Bowl back," NFL CommissionerRoger Goodellsaid in announcing the decision in May 2023. Where will the 2027 Super Bowl be held? Super Bowl LXI is set to be played at SoFi Stadium in Inglewood...
ATLANTIC CITY, N.J. (AP) — Online betting on the Super Bowl surged this year, with many gamblers waiting until right before the kickoff to place their wagers, according to a company that tracks the location of internet gamblers. Data released Monday from GeoComply sho...
This year, Super Bowl was better than advertisedPaula Wolf
Super Bowl advertisers this year want viewers to forget aboutpandemic woesand focus on the future: of electric vehicles, mind reading Alexas, robots and cryptocurrency — and also to harken back to the nostalgic past of ’90s movies like “Austin Powers” and “The Cable Guy....
Super Bowl advertisers this year want viewers to forget aboutpandemic woesand focus on the future: of electric vehicles, mind reading Alexas, robots and cryptocurrency — and also to harken back to the nostalgic past of ’90s movies like “Austin Powers” and “The Cable Guy.”...
With a successful World Tour in 2023, Luke Combs certainly knows how to fill a stadium anywhere on the globe. And with back-to-back CMA Entertainer of the Year trophies, the “Where the Wild Things Are” singer will put the “entertain” in Super Bowl halftime entertainment. Combs has a...
Bettors plan to wager an estimated $23.1 billion on this year'sSuper Bowl, up from $16 billion last year, the group predicted. Of that, about $1.5 billion is projected to be bet with legal outlets, the group said, citing consensus estimates from various sources. That's in the same ball...