The theory of reasoned action is applied to reconceptualize brand loyalty. According to the theory of reasoned action, the antecedents of purchase behaviour are attitudes towards the purchase and subjective norm. If the antecedents of purchase behaviour are integrated to predict and measure brand ...
Guanyu金属打算集中于国内市场通过建立直接销售,国内也是一个非常巨大的市场与海外市场比较。 [translate] aDoes this closed ? If not, let’s have a talk tomorrow 结束的这? 如果不,我们明天有谈话 [translate] atheory-of-reasoned-action 理论辩解行动 [translate] ...
理性行为理论(Theory of Reasoned Action)又译作理性行动理论 是社会心理学中用以预测个人行为态度意向之理论,是在1967 … zh.wikipedia.org|基于119个网页 2. 理性行动理论 套理性行动理论(theory of reasoned action)来探讨态度如何引导行为。理性行 ir.ntut.edu.tw|基于20个网页 ...
理性行为理论(TRA)认为,个人和他所处的社会的普遍观念是一个人的态度和价值观念的重要决定因素。而个人态度和价值观念又决定了一个人是否会产生采取某种特定行为的动机,动机最终决定了某种行为最终是否被一个人所采纳。总之,TRA理论认为个人价值观和关于社会价值取向的信念决定了一个行为最终会不会发生...
Context: Many theories in health care and business administration seek answers to the fundamental question of why people behave the way they do. The Theory of Reasoned Action (TRA) is a theory that focuses on a person's intention to behave a certain way. An intention is a plan or a likel...
内容提示: IB Psychology: Health Psychology & Health Promotion THEORY OF REASONED ACTION • It is a social cognition model (together with the Health Belief Model) • People decide what to do • Intentions are the best way to predict actions • Two factors influence intention: o Attitude...
理性行为理论(Theory of Reasoned Action)是由美国学者菲什拜因(Fishbein)和阿耶兹(Ajzen)于1975年提出的,主要用来分析态度如何有意识地影响个体行为。该理论是一个通用模型,它提出任何因素只能通过态度和主管准则来简介地影响使用行为,是人们...
This application of the theory of reasoned action examines the standard Fishbein-Ajzen paradigm and several model variations. These variations extend and challenge the standard model by incorporating tests of interdependent relations between attitudinal and subjective influence variables, by postulating multipl...
必应词典为您提供The-Theory-of-Reasoned-Action的释义,网络释义: 理性行为理论;理性行动理论;理性行为论;
1)theory of reasoned action理性行为理论 1.In this paper,relative papers have been reviewed and classified into four categories according to the ways of research: based on theory of reasoned action(TRA),theory of planned behavior(TPB) and theory of reasoned action model(TAM);based on customer ...