customer loyaltymobile serviceAustraliaCompanies increasingly recognise customer loyalty as one of the most important measures for the business of an organisation, and informed knowledge of factors udoi:10.1007/978-3-030-33582-3_100Bhatti, Hassan...
A new boutique downtown is struggling with the problem that many of their online customers do not...
This paper constructs the integrated framework of the interaction effects between brand community and brand loyalty, this establishes the theoretical foundation for the empirical analysis in the future. 展开 关键词: self-brand connections brand community loyalty identification ...
The Theoretical Underpinnings of the Influence of Customer Reward Programs on Customer Retention: A Framework and Propositions for Future Research This paper proposes a framework and propositions for future research on the influence of customer reward programs on customer retention by reviewing the studies...
framework to bound inquiry, not as an evaluation theory per se, which raises an interesting question: when does a theoretical framework become a theory? JB Cousins - 《Evaluation & Program Planning》 被引量: 16发表: 2013年 A conceptual framework to measure brand loyalty The study builds a ...
aAn Integrated Analysis Framework for Customer Value, Customer Satisfactory, Switching Barriers, Repurchase Intention and Attitudinal Loyalty: Evidences from China … 一个联合分析框架为顾客价值,顾客令人满意,交换的障碍、再买意图和态度忠诚: 证据从中国…[translate] ...
Framework overview The race to maximize the revenue, specifically for the new entrants to the cloud market, entails formulation of non-cooperative games. We form two key competing players representing each a group of the same type: (1) a small and fresh provider, and (2) a large and repute...
In addition, customers are likely to support and reward the companies that spend most on socially A Theoretical Framework for the Mediation Analysis 723 responsible programs by showing the greatest loyalty. Reference [30] investigated the relationship between CSR and customer performance, particularly ...
RQ 2. What is the integrated theoretical framework for explaining AI-Driven branding? What are the drivers, consequences, mediators, and moderators of this phenomenon? RQ 3. What are the implications of an integrated theoretical framework for theory, practice, and policy? The present integrative re...
A functional motivation framework for examining superstitious behavior. 2018 ,(4): 454 -465 CrossRef Google Scholar [69] Vyse, S. Superstition, ethics, and transformative consumer research. 2018 ,(4): 582 -590 CrossRef Google Scholar [70] Vyse, S. A. New York: Oxford University ...