When people ask what a UX Designer does, one thing I tell them is that I help companies align their product’s value with the expectations of their users. They certainly don’t want their users to expect too much and end up disappointed. Honestly, even giving the user more than they exp...
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At DuBose Web Group, user experience is at the forefront of our approach to website design. Everything we do is ultimately centered on UX; our top priority is to create website designs that provide meaningful interaction for users. When we do that, it generates trust between us and our cu...
So why have I written an article on the value of customer journey maps? How did I manage to reach the conclusion that customer journey maps are not only a worthy and effective tool, but also a crucial element on large, enterprise user experience (UX) projects? Because I sa...
Become a certified UX professional with globally-recognized, industry-approved courses from the UX Design Institute. Payment plans and mentor support available.
Depending on what you are working on, chances are high that some research has already been done—either within the organization or outside of it. So, complete a quick literature review, which can range from a few hours to a few days, depending on the...
Design frameworks help to solve problems and deliver projects. Learn about the most popular frameworks, such as lean UX or Double Diamond.
User experience design (or UX design) is how companies create intuitive and engaging interactions between their digital products and their customers.
so keeping up with the marketplace can feel like a never-ending sprint. Imbibing a user-centered mindset through UX innovation can bring clarity and focus in the midst of that rush. Focus on what real people expect and value to avoid wasting time coding features that would fall flat. Start...
Get a clear explanation of UX vs. UI. Understand all the key differences between UX and UI design, including role, tasks, and salaries.