SEARCHING, evaluating, contemplating . . . maybe even procrastinating. These are things we have all been confronted with when buying a house.
others carry much greater symbolic meaning to the consumer. For instance, a running shoe is linked to theidentityof a runner, while it's just a shoe to anyone else. They hypothesized that when self-product connection is high, this serves as ...
Though one could produce dozens of statistical analyses of gambling all about when a person should and shouldn’t play, the psychology of the human mind sometimes takes over, and people will refuse to take a wager because it just doesn’t feel right. The Game of St. Petersburg The game ...
In social psychology there is a concept called “herd mentality” which essentially means that humans can be influenced by their peers to adopt certain emotionally charged behaviors (sometimes extremely irrational behaviors). While herd mentality can be dangerous and has certainly been the cause of ma...
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As both a marketer and a customer, I would argue that peer pressure is at its strongest when it comes to buying — which leads us to our next point in regards to the psychology of selling — people buy because other people buy. ...
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I told them to make sure to save that money for a good attorney and leave me be. I’d earn any best-selling titles myself. Psychology of Purchases Now that I’ve given an example of how psychology can be used unethically to guide consumer decisions, we’ll move on. Yes, I released...
A new study, conducted by a professor of psychology, Candice Alfano, examined whether changes in children’s facial expressions of emotion after sleep restriction (限制) predict social problems concurrently (同时发生) and/or over time.“Sleep problems in children are routinely linked with lower ...
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