Consider pet food brandFreshpet. One of the brand’s top posts by engagement rate across any social media platform was a TikTok showing the company giving a makeover to 12 adoptable dogs fromSt. Hubert’s Animal Welfare Centerin Madison, New Jersey. This makeover and photoshoot gave the comp...
Fetch by The Dodo originally was called Petplan. It had been selling pet insurance policies for more than a decade when pet-focused social media brand The Dodo acquired a minority stake, and the company was rebranded as Fetch by The Dodo. The company set out to capture next-generation pe...
“It was very important to us when we created our brand that we could be completely transparent,” Agustin says. In the midst of the COVID-19 pandemic, Gone to the Dogs was born: a pet accessory brand featuring ethically sourced and sustainably made products. Women artisans from low-income...
From customized puppy toys and accessories to grooming kits and portable pet bowls, The ODM Group has a diverse selection of products that can be tailored to your brand’s identity. Our commitment to quality and creativity makes them an ideal choice for anyone looking to offer personalized gifts...
Improve your pet food packaging productivity with automation —Automation technology is critical for helping your company improve productivity for packaging and processing at your facilities, and understanding that has become a challenge for most operations managers.Max Davis, general manager with Waldner ...
Willie Nelson is one of the most notable names to enter the Green Pet Rush. But it happened by accident. The musician-slash-advocate cofounded GCH, an IP development company that launched the cannabis brandWillie’s Reservein 2015. As the company released its hemp-infused tinctures, it ...
marketing from October 2018 to January 2019. She served as vice president - brand and marketing strategy from October 2016 through October 2018. Prior to joining the Company, she served as chief strategic officer at DDB Worldwide from April 1996 to June 2016. Ms. Grier joined the Company in...
C (beginner level) course is designed for trainees with zero experience. The course will enable trainees to provide pet grooming services independently upon graduation. Graduated trainees can become a pet grooming professional or open their own business,” Zhang Wei from pet brand Petdog Pet said....
and designs to meet the escalating demand for unique packaging and different-sized packs for brand differentiation. In addition, the leading manufacturers are introducing plasma-based coatings to make PET bottles more impervious. They are also utilizing silver to prolong the shelf life of products. ...
As the first public plant-based meat company, they’re no stranger to drawing attention. While we’ve seen many brands build best-in-class Threads strategies the past few years, Beyond Meat offers an inventive take on the “unhinged” persona. Unhinged brand voices are rampant on platforms ...