In conclusion, it is clear that social media has had a profound and far-reaching effect on business. It has allowed businesses to reach a wider range of customers and has provided them with invaluable insights and analytics. As the world continues to move towards amore digitized landscape, leve...
The effect of social media marketing on the growth of business: evidence from selected Small and Medium Enterprises (SMEs) in Benin City, NigeriaGbandi, Eleazar ChibuzorIyamu, Gloria OsasereJournal of Enterprise & Development (JED)
Xiaohongshu increases its e-commerce business to achieve a closed commercial loop; Users jointly raise "Little Fire Man" on Tiktok, and Tiktok enhances social attributes; Kwai refers to private domain again and publishes relevant data; Traditional e-commerce restricts traffic induction... Internet p...
At the new stage of information technology era, the transmission of information between listed companies and investors may not be dominated by traditional media, but the widely used social media which can provide additional information to listed companies. We utilize the volume of Weibo posts by ind...
The inconsistency of research results on the effect of earning management on carbon emission disclosures indicates that there are other factors that also i... N Khaq,N Sasongko,D Triyono - 《Proceedings of the International Conference on Economics & Business Studies》 被引量: 0发表: 2022年 Explo...
Interacting with the brand using social media had a direct effect on emotional attachment to the festival, and emotional attachment has a direct effect on word of mouth. This supports recent contentions that social media interactions can lead to high levels of emotional engagement (Mangold and ...
内容提示: © Kamla-Raj 2014 J Communication, 5(2): 115-125 (2014)The Effect of Social Media on Student’s Engagement andCollaboration in Higher Education: A Case Study of the Use ofFacebook at a South African UniversityMunienge Mbodila * , Clever Ndebele ** and Kikunga Muhandji **...
The present study aimed to evaluate the effect of social media marketing on online shopping of customers based on mediating role of value capital, relational capital and brand capital by path analysis method. 169 students of Tehran University were included in this study. They filled out the questi...
social media can be said to have a positive effect on interpersonal relationships: it can genuinely bring people together who may have otherwise not even been aware of each others' existences. Technology can thus clearly be made to serve the genuinely values of friendship and interpersonal ...
The Impact of Social Media on the World of WorkSocial media has had a profound effect on recruitment and hiring. 19 percent of hiring managersmake their hiring decisions based on information found on social media. According to Career Builder's2016 social media recruitment survey, 60 percent of ...