CRM概念,不再向更久前追溯,我们从1999年Gartner Group公司正式提出CRM概念讲起。CRM,Customer Relationship Management:CRM是一种商业策略,CRM按照客户的分类情况有效的组织企业资源,培养以客户为中心的经营行为已经实施以客户为中心的业务流程,并以此为手段来提高企业的赢利能力、利润以及客户满意度。 CRM的概念是什么?CR...
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The word “CRM” has been everywhere lately. If you still wonder what’s the actual meaning of it, this article is for you. Today, we explain the meaning of CRM in a simple and comprehensive way so that there are no questions left. What is the simple meaning of CRM? The meaning of...
Define CRMD. CRMD synonyms, CRMD pronunciation, CRMD translation, English dictionary definition of CRMD. a crafty scheme; gadget; design; ruse: His friendliness was only a device to gain your trust. Not to be confused with: devise – contrive, plan, or..
Customer Relationship Management (CRM) There is a big difference between what I'd like CRM to have been and to be and what it is accepted as in the industry. My original and pretty well received definition of CRM (pre-2009) was the following: ...
Project Definition It goes without saying that developing a CRM project requires the collaboration of many important customers and contractors. Typically, a dedicated team or group is formed to establish the goal and parameters. A paper outlining the terms of reference is typically the result of suc...
In addition, this unified definition of CRM could enhance the successful adoption and implementation of CRM.Khalid RababahHaslina MohdHuda IbrahimAcademic Research InternationalRababah, K., Mohd, H., & Ibrahim, H. (2011). A unified definition of CRM towards the successful adoption and implementation...
Businesses that don’t adopt a CRM are likely to store their sales-related data in separate places, like spreadsheets. When they need to use it, they must manually pull and gather it. This is prone to errors and demands a lot of time and effort. ...
What is a CRM? While the emergence of companies like GoldMine broadened the targets of CRM to include prospective customers as well as existing ones, the definition of CRM is still unclear, even to the experts. “CRM is such a vague, all-encompassing term. What isn’t customer relationship...
CRM (Customer Relationship Management) has been regarded as a new line in the software industry. What exactly is the definition of it? The industry highly values the formulation of Gartner, which is now plated into the following: This is a business strategy, which is used to organize enterpris...