there are times when simple (presumably boring) and direct subject lines are best. Time is of the essence and your users want to know what’s what without having to think. Good email subject lines can be…
While embargoes can be a bit of a media nuisance (especially if you decide to push them last minute) they are really great for one thing in particular: email subject lines. Equally as awesome? The word EXCLUSIVE. Think of just how many emails journalists and writers get in their...
These tools typically compare your email subject line to a database of millions of subject lines from real emails. Then, your subject line is matched to previous subject lines that are similar, and the tool predicts your likelihood of success based on the success of the former. There are als...
Here are some things you should avoid writing in your email subject lines. “I have a” and “We offer”. Don’t make it a special product if it isn’t. It is best to have a long subject line. This will make people more interested in what you have to say and help them decide ...
Best to stick to subjects that give a good idea of what’s in the email while still invoking curiosity. Controversial subject lines can often work well to get clicks. But as I detail inThe Right and Wrong Way to Use Controversy in Subject Lines– you have to be careful and make sure yo...
The best email subject lines for sales tend to provoke interest without revealing too much, giving your prospects a reason to open the email and keep reading. The most effective email subject lines for sales are also easy to understand. (Those that aren’t are either ignored or deleted!) ...
If you think about it,email subject lineswork the same way. You won’t entice your prospect to open your email if your subject line is boring, irrelevant, or overly promotional. To convince them to click, you need to speak their language -- both...
What are the Tips for Creating the Best Email Subject Lines? Let us look at some of the tips for creating good email subject lines: Be descriptive It is better to keep the subject line direct and descriptive than trendy. Seasonal slogans are popular but don't usually offer a specific hook...
In keeping with the above advice, your Cyber Monday email subject lines should be short and sweet. Don’t drone on and on or repeat words unnecessarily. Keep the subject line as simple and short as possible to give your emails the best chances of being opened by their recipients. ...
1 Secret, and 7 Best Email Subject Line Examples This examination of the email subject lines in Amanda MacAuthor’s inbox on Mequoda.com is a great reminder that sometimes the best swipe file is right underneath your nose. In it, she doesn’t just give subject line ideas, but why they ...