For example, if your car insurance company sends you a transactional text message, that could be fine. It’s illegal, however, for a car insurance company with which you don’t have any relationship to solicit one over text message without your explicit written consent, as discussed above. A...
Keep it simple. Maybe there’s one big thing that you need to emphasize—like the quality of the new product, or the purpose of the yearly service. Either way, make sure you include that value in your message, so customers know exactly why they need to be hyped about it. “This time...
The restaurant chain uses MMS marketing on offers and call-to-action, for example, “order now.” Including a picture of a delicious sandwich entices customers to place an order. Retailers Using Text Message Marketing Bloomingdale’s Inc., an American luxury store chain founded in 1861, uses ...
When you need tocancel a meeting, it is important to notify the other party as soon as possible. Compose a message that expressesregretfor any inconvenience and provide abrief explanation. An example format: Hi [Name], I regret to inform you that I have to cancel our meeting scheduled for...
Sent– the message has been sent but delivery has not been confirmed, for example because the recipient’s phone is switched off, is out of the coverage area, or the mobile provider is experiencing difficulties. Final delivery notification may take up to 12 hours, depending on the mobile oper...
The business now has explicit written consent to send the customer promotional messages. In the opt-in text message example below, I entered my phone number on a sign-up form on the Sugardoh website. Then, Sugardoh sent me a text message asking for my consent to receive promotional message...
TypeDescriptionExample Spam text messages Spam text messages can be defined asjunk messages sent to a mobile phoneas text messages through SMS (Short Message Service), without prior express permission or invitation from the receiver. Spam text messages often try to trick you into giving them your...
As a best practice, don’t bury your terms and conditions in a long web form. The recipient should clearly understand the terms of opting in. Here’s an example of text message opt-in language for getting express written consent to send promotional messages. ...
For example, if you’re a boutique, you probably don’t want to send promotions about your new inventory at 9am on a weekday. Your message will get contacts’ attention, but they won’t be able to browse or buy while they’re at work. Or if you’re following up about a business ...
Consider the following case: A legal office signed on a new client, and the client manually entered their contact information on a form. The lawyer’s first text message to the client should look like the following: Example: "Hi, this is Jane Doe from Jane’s Legal Services. It was grea...