Articles •social media marketing by Digital Marketing InstituteNearly every successful business uses social media platforms for its marketing campaigns. Marketers now recognize the power of networks such as Facebook, YouTube and TikTok to attract, engage and convert customers. The bad news? Review ...
When you’ve got a steady stream of promotions for events, attractions, and travel specials to manage, you’ve got to be efficient in yoursocial media tactics. In these successful social media campaigns, see how three people met the challenge of destination marketing for tourism and entertainment...
1. Identify the right social media platform to reach the targeted Asian consumers There are numerous social media platforms available for marketers to perform Asia KOL marketing campaigns. Each social media platform has a distinct purpose, and the most engaged users are often different. By recognizin...
social media campaignTwitterYouTubeThis chapter provides a practical guide to create campaigns for each of the major social media platforms that are most popular. Facebook, LinkedIn, YouTube, Google, Twitter, and Instagram (FLYGTI) are the main six platforms. Every platform has its own style ...
In a digital world where marketing campaigns are at the mercy of an unforgiving public, Channel 4 News looks at the brands that manage to come out on top after their marketing campaign is hijacked.
The video was a hit. It had 1.7 million views in its first month on YouTube and became a viral sensation onsocial media. Consider: How can your digital marketing campaigns can stand out and challenge the industry standard? 3. McDonald’s I’m Lovin’ It Campaign ...
Digital Marketing Success cases: learn about the most successful interactive campaigns launched with the Easypromos apps. Examples, ideas and tips.
Founded in 1995, Springboard develops public relations, marketing and social media campaigns that deliver results. The firm has worked with hundreds of start-ups and supported the establishment of technology, Internet, telecom, and software companies. Brands that have the most success...
Running social media campaigns can be quite different from managing your social media profiles on an ongoing basis.
More than 5 billion people around the world use social media. Social media is credited with helping people build community and faulted for facilitating disinformation and hate speech. Social media is also an increasingly important part of many companies’ marketing campaigns. ...