Which is not to say you should always go for the long ones – especially since they might be cut off at some point. But what it means is you should pay attention to the contents of your subject line first (choosing any of the above strategies, or something else), and only then worry...
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Insinuating urgency, value, or importance where there isn’t any can leave a bad taste in your prospect’s mouth at best and lead to your domain being marked as spam at worst. Pro tip: For an added layer of assurance, cross-check your subject ...
The catchy subject line, “Smell that? June’s cooking up 15% off for Black Friday,” manages to be clever and clear at the same time. The email’s body starts with the product’s imagery, literally gift-wrapped for the customer. June Oven promotes their bundle discount and clearly shows...
Ask for their help There are many ways to make your email subject line interesting, as we’ll see later in this article. No matter how unique and useful your email is, they will never find it if they don’t open your email.
But a catchy email subject line can encourage your customers to leave positive feedback. Consider incorporating some of these examples into your review request emails: “Hey, can you do us a favor?” “Psst, how about a favor?” “Got a minute?” “$20 for 2 minutes” “[Name], how...
Ramit Sethi recently used this subject line formula for 3 emails in a row in his sales sequence: (Ramit Sethi subject lines) The Open Loop This formula creates pure click bait. The idea is that you give away just enough to make people want to open, and then – importantly – you give...
Whether you’ve got something specific to talk about to your email recipients or just want to start a conversation, posing a question in your sales email subject line is a great way to grab their attention and get the ball rolling. “Hey [Name], got a second for a quick chat?” “...
This simple subject line shows you’ve put a plan in place that your prospect just has to look over it and give it the go-ahead. “Here are those resources I promised” Don’t leave your prospects hanging. They won’t make any decisions until they’ve got the information they need. ...
For this subject line example, the brand has one simple goal: make an announcement that it just opened in three new cities. “Say hello to our newest cities” succinctly gets the message across, giving readers enough information to continue reading. ...