The article reports that GeoPharma Inc., Largo, Florida, has shared the launch strategy for its wholly-owned subsidiary Belcher Pharmaceuticals Inc.'s product Mucotrol. The U.S. Food and Drug Administration (FDA) has granted 510-K approval for the marketing of Mucotrol as a medical device....
Manage your pharma portfolio strategy, pipeline marketing, product launches more effectively with the right strategy, analytics and technology tools, and expertise.
According to ADL’s most recent project experience, launch excellence has the power to shorten time-to-market by four to six months and it can deliver additional incremental annual sales of up to €50m. In the past, it seemed natural for big pharma companies to launch NMEs in known business...
Product claims made in your creative are subject to FDA review, but they’re not the only one who can potentially impede your campaign’s launch and cause costly delays. Google has its own sets of guidelines for pharmaceutical companies wishing to advertise on its search platform for across is...
Identify critical launch factors and understand the competitive market environment. Make the right decisions pre-launch and position your product for success.
Moving toward digitally forward pharma launches June 4, 2024 | Webinar Pharmaceuticals & Biotech Moving toward digitally forward pharma launches June 4, 2024 | Webinar Pharmaceuticals & Biotech Using sophisticated digital-forward solutions to drive launch excellence ...
Framework proposes three strategies designed to address the unique challenges of personalized and genetic therapies for rare diseases—and increase the probability of economic success for a new wave of potential curative treatments for these conditions. The Leap Forward: Practical Gains for Pharma AI ...
There is not only one particular, correct global Pharma Strategy available. Thepharma strategy must be individually customizedfor each company, and there are significant differences depending on which segment you operate in, e.g. OTC, Medical Devices, Cosmetics, Pharma Rx., VMS, Consumer Health or...
GSK, where I previously worked, was one of the first enterprise pharmaceutical companies to launch Vault PromoMats for medical, legal, and regulatory (MLR) and digital asset management (DAM) together. There, a team of 40-plus librarians ensured that everyone followed DAM best practices. This a...
Whether you are an emerging pharma manufacturer building an operation to support your launch, or an established pharma manufacturer optimizing in response to changing products, policy, process, organization or technology, our expertise will help you avoid pitfalls and maximize value. ...