In this writing workshop, you’ll learn how to master the art of storytelling for business. Leave with online storytelling techniques that get your messages read and acted upon. Because when it comes to engaging the hearts and minds of your audience members, whoever tells the best story wins...
Ch 4. Storytelling Frameworks &... Ch 5. Business Applications of... Ch 6. Marketing Applications of... Ch 7. Brand Strategy & Social Media for... Ch 8. Content Marketing ProcessStorytelling Flywheel: Create, Connect & Optimize Related Study MaterialsBrowse...
Every business has a story to tell. However, grandiose ideas and visions for your products or services are not enough. In today’s fast-moving digitally-driven world, brands and businesses cannot afford to lack humanity. Hence, it is a must to connect with your audience and engage with them...
This is another of the most-read storytelling books for business. Simon Sinek wrote this book with business moguls and start entrepreneurs in mind. He argues that for an organization or business leader to inspire their audience, they have to keep the "why in mind, which means they should tac...
Storytelling for Professional Impact: Insights, Introductions, and Inspiration for Leaders Storytelling is for everyone—not just for creatives or superheroes— and you can learn it by spending only ten minutes a day! Each section of the three-part, online course will last for only a week, with...
The marketing stories you tell are unique to your brand, business, and customer base. The frameworks that underpin these stories, meanwhile, are more universal. Here are five types of marketing stories that can help you connect with customers. 1. People’s S...
In this lesson, we'll examine the power of storytelling for building business relationships, including why stories are so powerful and key ways businesses use storytelling. Storytelling Soraya owns a company that's not doing as well as it could be doing. They make great products that help ...
The process of storytelling is always based on a story which through a series of linked events describes a beginning place, a middle place, and an end place. Of course, this can refer to physical places. Around The World in 80 Days, for example, is a story of travel from location to ...
Simon Hall is a Course Leader at the University of Cambridge, runs his own business communication agency, Creative Warehouse, and is a journalist, author, and business coach. He teaches communication, media, business, writing, presentation, storytelling, and public relations skills at Cambridge, alo...
high-level overview of whatshouldbe covered, not all storytelling training is created equal. In fact, every corporate storytelling training will vary (at least slightly) in price, style, content, and format. So, how do you know which course is the right storytelling training for your workforce...