Find the latest statistics and facts on social networks. As of 2020, an estimated third of the global population were using social networks.
74% of Americans use SOCIAL media actively daily. Europe has a GREATER number of users, around 79%. Daily active users of Middle Africa are 8%, and Eastern Africa has 10%. (Report from HootSuite) Social media is more among females compared to MALES in the US.78% of the active usersin...
Datareportal regularly updates its global compendium of social media statistics, which we recommend as it gives some great insights into the world of social media. It's a great download for including slides for your presentations. Note that their data is compiled from other sources of which t...
Our socials are a reflection of ourselves – literally. Instagram, Snapchat, and TikTok depend heavily on the use of cameras, so it is no wonder that social media has grown to be mobile-centric. Constant connectivity, convenience, and self-expression are pillars of online networks, and ...
Social Media for Business: The StatisticsConstant Contact
63.9% of the world's population uses social media. The average daily usage is 2 hours and 21minutes (February 2025). Since it's the start of the year, we have included the most recent research from the end of the previous year, but will update this compilation of research through 2025...
Well, with the number of people using social media, it's clear marketers need to rely on data they trust in order to plan campaigns, budget, and activate social media marketing efforts, and secure stakeholder buy-in. And as marketers ourselves, we know it can be overwhelming to search ...
In 2025, there are estimated to be 5.42 billion total social media users worldwide, with an average person using 6.83 different social networks per month. Social media advertising spend is projected to reach $276.7 billion in 2025, with 83% of that ad spend total generated on mobile by 2030...
39% of people say that they are addicted to using social media apps. 49.5% of people use social media to stay connected with their friends or family. 48.9% of people leverage social media to learn about their preferred brands and explore their content. ...
Nonprofits have claimed Facebook as the most important social media for their causes, with Twitter in a close second place, and YouTube in third place. Nonprofits share a daily average of 1.2 updates on Facebook and 5.3 Tweets. 46.1% of churches say that using social media is their most ...