It focused on a pure prospect: both participants needed to opt-in, and Tinder created a ridiculously gratifying interface of swiping left if you found a person unattractive, and swiping right if you saw that person as desirable, as you can see illustrated in Figure 1. Today, the term “...
she landed the impressive role of VP of Marketing at Tinder6. Yet, within a couple of years she resigned amidst sexual harassment allegations against the company7. Undeterred, she took her experiences and founded a female-friendly dating app called Bumble8, which has gone on to achieve enormou...
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