What Is a Stakeholder Map? A stakeholder map is a visual, four-quadrant influence-interest matrix used in project management to identify stakeholders and categorize them in terms of their influence and interest in the project. A stakeholder map might also be referred to as a stakeholder matrix,...
参考书: Mitchell, R.K., Agle, B.R., Sonnenfeld, J.A. - Who Matters to CEOs? An Investigation of Stakeholders Attributes and Salience, Corporate Performance and CEO Values (1999)
and who needs to know what, and when. Before starting your project, it’s important to identify and analyze, and then map, your stakeholders according to their involvement, emotional and financial investment, and other criteria related to your project. ...
The main benefit of a stakeholder map is to see everyone who can influence your work and the relationships between them. Mapping yourrelevant stakeholdersallows you to improve your stakeholder engagement and focus on relationship-building with important partners within your organization. A simple stakeho...
It’s possible to identify the key players that overlap with a company’sbusiness modelwith a competitor analysis. This overlapping can be analyzed in terms of key customers, technologies,distribution, and financial models. When all those elements are analyzed, it is possible to map all the face...
The construction of FCM maps relies heavily on expert and human input; participants express their beliefs using their heuristics, knowledge, values, or perception of risk. One way to perform comparisons acrossstakeholder groupsor individuals is by analyzing the map structure usingGraph Theory indices(...
Here is a simple matrix/map that can help you get started. As you and your team brainstorm your stakeholders, jot their names into the appropriate area of the map. Over the course of a project, you may find that a stakeholder’s interest and influence change during different phases, or ...
What is a Stakeholder Map? Over time when we talk about the person or an organization who takes a keen interest and shows concerns about an organization’s ongoing and past projects, we are simply talking about the stakeholder. So, now we can easily get that their interest, either good or...
Depending on the type of organization (private, public, hybrid;industrytype and so on), both internal and external stakeholders can differ a lot. In the context of port managing bodies the ownership andgovernance structurestrongly determine how the individual stakeholder map is structured. Non-corpor...
s final list of stakeholders. Another example is often given to demonstrate the value of stakeholder engagement mapping would be when a large company wants to increase its customer base through an online advertising campaign. In this scenario, they could use a stakeholder map to decide which ...