The traditional sports marketing is based on sport used as a carrier to promote their products and brands which is a marketing activity as well as a means of marketing. E-commerce sports marketing is based on the traditional sports marketing, adding e-commerce support to re-arrange the ...
My analysis, as Prof.Ben Recht notes in an outstanding poston two point conversions, makes a number of assumptions. While some assumptions are more reasonable than others, the model still offers important insights that are not obvious before crunching the numbers. A better way to decide whether ...
The emergence and amalgamation of social media and marketing has provided newer horizons to various stakeholders i.e., both viewers and broadcasters to maximize e-participation.This is a preview of subscription content, log in via an institution to check access. ...
Nevertheless, it is important to acknowledge the numerous existing interferences with athletes’ nutritional behaviors, beyond the athletic season, including but not limited to interpersonal factors, influences from social media and marketing, the weather, and life situations that may affect their mood, ...