Social media usage statistics can help. Detailed information about platforms, user groups, and marketing performance can allow business owners to optimize their social media marketing strategies. It can also help you select the best platforms for your social media marketing efforts and align them with...
This data shows that your customers are likely spending a lot of their free time on social media sites – so it’s important for you to have a presence there. And not only a presence, anactivepresence.Social media is about interaction, so make sure that you’re posting comments, liking ...
Approximately 4.62 billion people use social media globally. And although this meteoric figure already represents over half of the population of the earth, it’s still growing. According to the latest projections, there will be almost 6 billion social media users by 2027. What percentage of the ...
So we created a source of truth with the essential facts and statistics that you need to know about social media in 2023. Want to see more market-specific social media stats? Check out the social media statistics for Australia, see social media statistics for Malaysia, learn more about ...
Today’s consumers want access to a human as soon as possible—and they often go to social media customer service to achieve this. In The Sprout Social Index™, we found over half (53%) of consumers say their social media usage has been higher over the last two years than the ...
UAE reports the highest social media penetration rate with 105.5%. South Korea, despite their modest usage, comes in second with 92% and Hong Kong is third with 89.9%. Here are some other notable stats from this dataset: The global average is 59.4%. The US is 35th on the global leaderbo...
We’ve put together a list of the most up-to-date stats on how nonprofits are using social media to make a difference. Facebook 18% of donors worldwide have given through Facebook fundraising tools. Of those, 88% say they are likely to give through Facebook fundraising tools in the fut...
ThePew Research Center news usage researchis a very strong recent source showing US social media statistics trends in usage for news. In 2023, half of Americans at least sometimes get news from social media, and three-in-ten say the same of podcasts. ...
Stats can also help you benchmark your own performance within your industry and even uncover new opportunities. Use the social media marketing statistics below to guide your presence in 2024 and beyond. Social media usage statistics It’s no secret that we’re all glued to social media (my sc...
Last Updated: October 30, 2023 Menu How is social media in South Korea? South Korea boasts one of the highest internet penetration rates in the world, with 98% of its population having access to the internet. This is higher than that of other highly connected countries such as Taiwan, Sing...