Learn how to maximize your university's social media marketing strategy with these 14 tips!Joseph Hur Table of contents 1. Post content that increases brand awareness 2. Create a hashtag for your university 3. Do social media takeovers 4. Feature student stories 5. Introduce key members of ...
Pop-Ranked UniversitiesPublication Content StrategiesAutomatic Analysis ProcedureAs organizations are entering social media, determining their current strategy will allow to combine monitoring and benchmarking methods to foster the identification of opportunities and threats, which can serve as inputs for the...
Social media can promote education by increasing visibility, sharing valuable content, engaging students, and building community through social media and higher education strategies. How to create a social media strategy for a university? Start by identifying your audience, defining your goals, choosing...
Social Media Marketing Strategy for Educational Institutions Let’s start with a statistic: A survey conducted by thePew Research Centerabout teens, social media and technology found that 72% of college students use social media to learn about colleges and universities. It’s possible to say that ...
University marketing teams use social media to maintain a positive brand reputation for their institutions. With the right strategy, colleges and universities can attract more students, increase endowments, promote events or initiatives and improve alumni relations. Bonus resource: Current students, ...
Social media usage has reached unprecedented numbers. Without a considerable online presence, your organization could easily slip right under the radar. This is no different for universities who are looking to connect to students online.Studies have found that 88%of U.S. adults ages 18-29 are ...
Not every school has a championship like this to brag about (though it sure does help), but centering wins is a surefire engagement strategy for colleges and universities year after year. “We remain focused on embracing the shift to vertical, largely (not exclusively) smartphone-captured ...
University marketing teams use social media to maintain a positive brand reputation for their institutions. With the right strategy, colleges and universities can attract more students, increase endowments, promote events or initiatives and improve alumni relations. Bonus resource: Current students, ...
Adelyn Biedenbach is currently finishing up her graduate degree in new media management at Syracuse University. Originally from Pittsburgh, PA her undergraduate degree is in Journalism from Point Park University. Her passions in media include social media, media strategy, interviewing and analytics. ...
Will you soon design the social media marketing strategy for your university, college or unit? Such exciting challenges! Exciting — and overwhelming, we know. That’s why we want to help you as we’ve helped more than 150 of your colleagues working in universities and colleges. This course...