Social media usage is blowing up across the world faster than ever before. No marketing or business strategy should go forward without understanding the habits of users worldwide. In fact, every marketer, researcher, and analyst should be paying attention to how we engage, where we engage, and...
Key Statistics: 5.17 billion people use social media worldwide, according to platform reports on the current number of active users 86.1% of the world’s population is active on social media when looking at eligible audiences aged 18+ years Out of 8.12 billion people in the world, 63.7% ...
Basic Statistic Social media: active usage penetration in selected countries and territories 2024 Benchmark 7 Basic Statistic Most used social networks 2024, by number of users Premium Statistic Gender distribution of social media audiences worldwide 2024, by platform Basic Statistic Global year...
TikTok saw a FAST GROWTH of141% in 2021. It has reached the 6th on the LIST of top social media usage sites. 93% of internet usersuse SOCIAL media sites regularly. At least they have accounts on any Social Platform. Over75%of the world’s population aged13+use social media. You can ...
YouTube Usage Statistics 33. YouTube Has 2.3 Billion Worldwide Users as Of 2021 As per the latest statistics of YouTube, it has over 2.3 billion active users worldwide as of 2021. It is the second-most popular social media platform. ...
Social media usage in the UK Mobile social media usage in the United States Key figures Benchmark Most used type of social media platform in the U.S. 2023 Share of U.S. social media users who use Facebook regularly Social media website with the highest share of visits in the U...
Diving Deep into the Social Media Platform: Key Social Media Marketing Facts Each social media platform offers unique opportunities and challenges for marketers: Facebook Marketing Statistics Facebook ads reach 2.14 billion people, offering unparalleled market access. ...
Social media usage statistics show who uses social media, which platforms users are active on, and how and when they interact with social media content. Since 2021, more than half of the global population has been active on at least one social media platform. There are 4.9 billion active...
Social media usage statistics by platform in Australia Facebook is the most popular platform, with24.2% of userspreferring it, followed closely by Instagram at19%. With12% usage, TikTok establishes a distinct market segment, whereas Facebook Messenger concludes the list at8.8%. This highlights th...
YouTube statistics YouTube is thesecondmost popular social media platform worldwide. Its parent company is Alphabet, parent company of Google. The platform has more than2.5 billionmonthly active users globally. YouTube users spend an average of48.7 minuteson YouTube per day. ...