it promotes an important product feature—the camera. The campaign initially started as a way to prove naysayers wrong about the quality of the iPhone’s camera and it has continued to be a key marketing tool for the brand.
Check out our post for 10 of the best social media marketing examples to spice up your campaigns and drive revenue and sales for your business.
Usinguser-generated contentas a marketing strategy is not new. It’s all about how you use it in a social media marketing campaign that sets brands apart from others. Apple: “#ShotOniPhone” Today’s smartphone cameras have far surpassed the point-and-shoots that some of us might still ...
Why it works: State Farm played against expectation with an out-of-left field ad campaign that deftly used social media to drum up interest and engagement. Prior to their 2024 Super Bowl ad, State Farm begin a using social media marketing totease the reveal, much like a film promotion. ...
Why Wendy’s is a great social media campaign example Wendy’s #NationalRoastDay is one of the most successful social media campaigns because it fits their brand. Wendy’s creates sassy and fun tweets throughout the year because it’s what their audience likes. Their #NationalRoastDay campaign...
This campaign was successful because: It is a limited-time popular product that customers look forward to The caption is short and easy to understand They added emojis to help attract views They use trendy lingo When marketing on any social media channel it is important to appeal to your audie...
Social media marketing strategy FAQ Start your online business today. For free.Start free trial Social media platforms are the perfect place to connect with your audience, boost brand awareness, and drive shoppers to your website. But, without a plan, it can feel like you’re throwing spaghett...
However, not every social media marketing campaign is a hit or driving as much as the traffic it probably should. That’s because many companies fail to have a strategic social media campaign for their product. Nowadays, social media campaigns are not just about selling; it’s more about sha...
A campaign centered around community engagement may prioritize strategies such as user-generated content, contests, and interactive Q&A sessions to foster a sense of community and encourage participation. Check out our completeSocial media marketing guide& Our guide onhow to do “killer” branding on...
A social media campaign can be limited to a single platform or be spread across multiple social channels, often with a specific theme like “AI-tech week” or “Cyber Monday”. Examples of Successful Social Media Campaigns Social media marketing combines the right content, strategy, and channel...